Supersmile started the whitening craze 40 years ago and still whitens teeth 6 shades in 5 days when used in conjunction with the Supersmile accelerator (on average)! The secret to this formula is Supersmile's exclusive Calprox® formula (which gently whitens and cleans without sensitivity) and the meticulous, 72-hour production process (versus just 3 hours for traditional toothpaste) that ensures the quality in every tube that no other toothpaste can give you.
More than just a pretty smile
While all Supersmile products whiten and brighten, they’re also packed with ingredients that remineralise enamel and dissolve biofilm, bacteria, and plaque, ensuring a healthy, cavity-free smile for years to come.
A favourite among celebrities
Supersmile has become a celebrated line of complete oral care products retailing in thousands of locations in over a dozen countries, and is a favourite of celebrities worldwide. Hailed the "#1 Whitening System" recommended by cosmetic dentists, Supersmile continues to gain awareness for its unparalleled ability to safely whiten while also cleaning and protecting teeth.